Southern California multifamily real estate
Generation Real Estate Partners brings development, asset management, and property operations together to create and steward multifamily communities across Southern California.
Founded in 2016 by Steven Scheibe and Ramin Ghaneeian, Generation Real Estate Partners acquires, entitles, develops, owns, and operates multifamily real estate across Los Angeles.
Across eight projects, GREP brings acquisition, entitlement, construction, asset management, and property operations together under one accountable team—from the first site decision through long-term stewardship.
8
Projects
Under Development & Completed
290
Units
Under Development & Completed
$100M+
Completed Asset Value
250K
Gross SF Developed
Portfolio / 01—08
Completed, stabilized, under construction, and in design across Los Angeles.
Hancock Park and Larchmont Village adjacent, blocks from Paramount Studios — 5122 W Maplewood Ave
Residences
24
Mix of 2 and 3 bedrooms, TOC density bonus utilization, development finished Q1 2020.
Defining details
5th story open-air courtyard, front-façade frosted glass and board-form concrete, balconies in every unit.
West Hollywood adjacent in Los Angeles
Residences
6
4-unit to 6-unit conversion, mix of 1, 2 and 3 bedrooms, rehab completed Q4 2019.
Defining details
Updated units, large lot, ample foliage, in-unit air conditioning and washer dryers.
Mid City — 861 S Gramercy Place
Residences
33
Mix of 2 and 3 bedrooms, TOC density bonus utilization, now fully stabilized. Completed in Q3 2023.
Defining details
Interior open-air courtyard, underground parking, private balconies, library and gym.
Fairfax — 806 N Edinburgh Ave
Residences
35
Mix of 1, 2 and 3 bedrooms with 5 deed-restricted affordable units. TOC density bonus utilization and ADU bonus. Completed Q2 2026.
Defining details
Modern finishes with a gym, rooftop lounge, BBQs and dog run.
Sawtelle — 11418 Missouri Ave
Residences
44
Sold 44-unit, 100% affordable project entitled under ED1 development incentives. Primarily studio and efficient 1-bedroom units with a few 2-bedroom units.
Defining details
One of the first ED1 plans to be entitled and one of the only in a high-resource neighborhood. No parking, communal laundry and a bike room.
Hollywood / West Hollywood border
Residences
47
New construction project utilizing the LA City Mixed Income Incentive Program and Public Benefit Option.
Defining details
Planned as one of the first projects to utilize the new MIIP density bonus program offered by the City of Los Angeles.
Hollywood / West Hollywood border
Residences
60
New construction project utilizing the LA City Mixed Income Incentive Program and Public Benefit Option.
Defining details
Using density bonuses and development waivers offered by the City of Los Angeles MIIP / TOIA programs.
806 N Sweetzer Ave, Los Angeles
Residences
40
A 40-unit Los Angeles multifamily project currently in the entitlement phase.
Defining details
GREP's involvement spans the full project lifecycle from lot assemblage and entitlement through construction management, asset management, and property operations.
Lifecycle in action
Review a stabilized operating property, a completed affordable development that was sold, and the 47-unit Martel and Fountain project now under construction.
